The Colours of PakistanExperience the Soul, Soil & Spirit of a Nation




Threads of Tradition – Regional Textiles
From legendary food streets to quiet dhabas, Lahore isn’t just a city
it’s a full-course meal.
Sindh – Ajrak & Sindhi Topi

Ajrak’s deep red and indigo patterns are symbols of identity, while the Sindhi Topi showcases intricate needlework — both treasured icons of Sindhi culture.
Balochistan – Embroidered Shawls

Bold and earthy, Baloch shawls are hand-embroidered with geometric patterns that reflect tribal stories, landscapes, and resilience.
Punjab – Phulkari

A vibrant embroidery art stitched by Punjabi women, Phulkari means ‘flower work’ — it decorates shawls and dupattas with blooming patterns and bright emotions.
Sindh – Ajrak & Sindhi Topi

Ajrak’s deep red and indigo patterns are symbols of identity, while the Sindhi Topi showcases intricate needlework — both treasured icons of Sindhi culture.
Balochistan – Embroidered Shawls

Bold and earthy, Baloch shawls are hand-embroidered with geometric patterns that reflect tribal stories, landscapes, and resilience.
Punjab – Phulkari

A vibrant embroidery art stitched by Punjabi women, Phulkari means ‘flower work’ — it decorates shawls and dupattas with blooming patterns and bright emotions.
Sindh – Ajrak & Sindhi Topi

Ajrak’s deep red and indigo patterns are symbols of identity, while the Sindhi Topi showcases intricate needlework — both treasured icons of Sindhi culture.
Balochistan – Embroidered Shawls

Bold and earthy, Baloch shawls are hand-embroidered with geometric patterns that reflect tribal stories, landscapes, and resilience.
Punjab – Phulkari

A vibrant embroidery art stitched by Punjabi women, Phulkari means ‘flower work’ — it decorates shawls and dupattas with blooming patterns and bright emotions.
Sindh – Ajrak & Sindhi Topi

Ajrak’s deep red and indigo patterns are symbols of identity, while the Sindhi Topi showcases intricate needlework — both treasured icons of Sindhi culture.
Balochistan – Embroidered Shawls

Bold and earthy, Baloch shawls are hand-embroidered with geometric patterns that reflect tribal stories, landscapes, and resilience.
Punjab – Phulkari

A vibrant embroidery art stitched by Punjabi women, Phulkari means ‘flower work’ — it decorates shawls and dupattas with blooming patterns and bright emotions.
Sindh – Ajrak & Sindhi Topi

Ajrak’s deep red and indigo patterns are symbols of identity, while the Sindhi Topi showcases intricate needlework — both treasured icons of Sindhi culture.
Balochistan – Embroidered Shawls

Bold and earthy, Baloch shawls are hand-embroidered with geometric patterns that reflect tribal stories, landscapes, and resilience.
Punjab – Phulkari

A vibrant embroidery art stitched by Punjabi women, Phulkari means ‘flower work’ — it decorates shawls and dupattas with blooming patterns and bright emotions.
Sindh – Ajrak & Sindhi Topi

Ajrak’s deep red and indigo patterns are symbols of identity, while the Sindhi Topi showcases intricate needlework — both treasured icons of Sindhi culture.
Balochistan – Embroidered Shawls

Bold and earthy, Baloch shawls are hand-embroidered with geometric patterns that reflect tribal stories, landscapes, and resilience.
Punjab – Phulkari

A vibrant embroidery art stitched by Punjabi women, Phulkari means ‘flower work’ — it decorates shawls and dupattas with blooming patterns and bright emotions.
Sindh – Ajrak & Sindhi Topi

Ajrak’s deep red and indigo patterns are symbols of identity, while the Sindhi Topi showcases intricate needlework — both treasured icons of Sindhi culture.
Balochistan – Embroidered Shawls

Bold and earthy, Baloch shawls are hand-embroidered with geometric patterns that reflect tribal stories, landscapes, and resilience.
Punjab – Phulkari

A vibrant embroidery art stitched by Punjabi women, Phulkari means ‘flower work’ — it decorates shawls and dupattas with blooming patterns and bright emotions.
Sindh – Ajrak & Sindhi Topi

Ajrak’s deep red and indigo patterns are symbols of identity, while the Sindhi Topi showcases intricate needlework — both treasured icons of Sindhi culture.
Every Hue, a Heritage
Cities in Color
01
Lahore
LahoreThe City of Passion & Food
Famous For:
- Food streets (Gawalmandi, Fort Road)
- Mughal architecture (Badshahi Mosque, Lahore Fort)
- Literature & festivals
02
Karachi
LahoreThe City of Passion & Food
Famous For:
- Food streets (Gawalmandi, Fort Road)
- Mughal architecture (Badshahi Mosque, Lahore Fort)
- Literature & festivals
03
Multan
LahoreThe City of Passion & Food
Famous For:
- Food streets (Gawalmandi, Fort Road)
- Mughal architecture (Badshahi Mosque, Lahore Fort)
- Literature & festivals
04
Peshawar
LahoreThe City of Passion & Food
Famous For:
- Food streets (Gawalmandi, Fort Road)
- Mughal architecture (Badshahi Mosque, Lahore Fort)
- Literature & festivals
05
Quetta
LahoreThe City of Passion & Food
Famous For:
- Food streets (Gawalmandi, Fort Road)
- Mughal architecture (Badshahi Mosque, Lahore Fort)
- Literature & festivals
The Flavour Spectrum
Food & Festivals
Celebrate Pakistan’s spirit through its flavours and festivities.

Nowruz (Spring Festival)
Dry Fruits & Herbal Teas
A celebration of renewal with ancient roots in Gilgit-Baltistan.

Eid al-Fitr
Sheer Khurma & Sweet Dishes
Delicate vermicelli dessert enjoyed after a month of fasting.

Ramadan Nights
Sheer Khurma & Sweet Dishes
Delicate vermicelli dessert enjoyed after a month of fasting.

Nowruz (Spring Festival)
Dry Fruits & Herbal Teas
A celebration of renewal with ancient roots in Gilgit-Baltistan.

Eid al-Fitr
Sheer Khurma & Sweet Dishes
Delicate vermicelli dessert enjoyed after a month of fasting.

Ramadan Nights
Sheer Khurma & Sweet Dishes
Delicate vermicelli dessert enjoyed after a month of fasting.
The Art of Expression
Folk Art, Calligraphy & Truck Art
From legendary food streets to quiet dhabas, Lahore isn’t just a city it’s a full-course meal.

Islamic Calligraphy (Naqashi)

Islamic Calligraphy (Naqashi)
What began as a way for drivers to express pride in their trucks has evolved into a world-famous folk art style. Bursting with floral motifs, vivid birds like peacocks, calligraphy, portraits of heroes, and religious symbols each truck is uniquely personal.
Origin:
Origin: Began in Karachi in the 1920s with Bedford trucks
Message:
Often passed down generations; painted entirely by hand

Pottery & Blue Tilework

Pottery & Blue Tilework
What began as a way for drivers to express pride in their trucks has evolved into a world-famous folk art style. Bursting with floral motifs, vivid birds like peacocks, calligraphy, portraits of heroes, and religious symbols each truck is uniquely personal.
Origin:
Origin: Began in Karachi in the 1920s with Bedford trucks
Message:
Often passed down generations; painted entirely by hand

Wall Murals

Wall Murals
What began as a way for drivers to express pride in their trucks has evolved into a world-famous folk art style. Bursting with floral motifs, vivid birds like peacocks, calligraphy, portraits of heroes, and religious symbols each truck is uniquely personal.
Origin:
Origin: Began in Karachi in the 1920s with Bedford trucks
Message:
Often passed down generations; painted entirely by hand
Sacred Shades –Spiritual Sites Across Faiths
see stops that make this journey unforgettable.












What Travellers Say About Pakistan’s Colours
Real stories from those who’ve walked this sacred path.
I never imagined the desert roads of Bahawalpur could feel so cinematic. This trip changed how I see my own country.
I never imagined the desert roads of Bahawalpur could feel so cinematic. This trip changed how I see my own country.
I never imagined the desert roads of Bahawalpur could feel so cinematic. This trip changed how I see my own country.
I never imagined the desert roads of Bahawalpur could feel so cinematic. This trip changed how I see my own country.
Explore the Journey Across
Pakistan’s Living Palette
Explore the Journey Across
Pakistan’s Living Palette
your story. Ready to witness Pakistan in full color?
